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08:16PM EST – Intel will win by being first, by their volumes, and by their engagements with partners
08:15PM EST – Intel has a lot of competition in the AI space. What makes Intel different?
08:15PM EST – Adding hardware capabilities now is going to bring about changes
08:15PM EST – Gelsinger is comparing the arc of AI to that of Wi-Fi and their Centrino initiative
08:14PM EST – Should the average Joe care over the next 5 years?
08:13PM EST – Now on to consumer PCs
08:13PM EST – “This rivals some of the early days of the PC; the early days of Moore’s Law”
08:12PM EST – Gelsinger doesn’t believe there’s an end in sight for the science of AI
08:12PM EST – And there’s a recent trend to pare down models to achieve similar results without requiring upwards of a trillion parameters
08:11PM EST – Though Intel is building products for both ends of the spectrum. Including accelerators for the high-end of the market
08:11PM EST – And also the difference between AI training and inference. The former having a much stiffer requirement versus what can be done with inference in just a CPU
08:10PM EST – “Are you able to achieve a certain level of performance on AI workloads?”
08:10PM EST – What makes a server an AI server?
08:09PM EST – Pivoting to the subject of “AI PC”
08:09PM EST – “We love it when people copy us”
08:09PM EST – Open technology access is part of the key, so that people can see how AI works
08:08PM EST – Gelsinger: part of Intel’s brand is to be trustworthy
08:08PM EST – CNBC Reporter: “Can you trust a for-profit company to do good?”
08:07PM EST – There is a significant emphasis in this talk on “for good” versus “for bad”
08:07PM EST – Comparing the utility of AI to not using spreadsheets in this day and age
08:07PM EST – AI can be shaped as an incredible force of good
08:06PM EST – Gelsinger classifies himself as an optimist
08:06PM EST – Reiterating that Intel is in its financial quiet period right now. So the company and its offers have limited leeway to talk about things
08:05PM EST – And here’s Gelsinger
08:05PM EST – He will be joined by a CNBC reporter
08:05PM EST – Quickly recapping Gelsinger’s history for the general audience before having him walk on stage
08:03PM EST – Opening the keyote is one of the CTA’s executives
08:02PM EST – “CES 2024 is the celebration of all that tech has to offer humanity”
08:02PM EST – And here we go, starting with a video
08:02PM EST – But rather, this will be a higher level look at things about product strategy and the future of computing. And a whole lot of AI talk
08:01PM EST – We’re not expecting any grand product announcements from Gelsinger in this hour-long keynote. All of Intel’s chip announcements were yesterday
08:01PM EST – And having the CEO of Intel speak is one of them. This is certainly the highest-profile of the PC-related keynotes at this year’s show
08:00PM EST – While CES no longer has a true “prime” keynote as it did in the days of yore with Microsoft, it still has a few keynotes that are higher profile than others
08:00PM EST – Gavin is at the show, taking in the views from the keynote audience
07:59PM EST – Pat Gelsinger’s keynote is scheduled to begin in just moments
07:58PM EST – Thanks for joining us for our second keynote live blog of CES 2024
This evening is the biggest PC-related keynote of CES 2024, Intel’s “prime” keynote with CEO Pat Gelsinger. Part of Intel’s “AI everywhere starts with Intel” campaign for the show, Gelsinger is expected to talk about the recently launched Core Ultra family of processors and a whole lot more.
So come join us at 5pm Pacific/8pm Eastern for a look at the latest from Intel!
